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Zaktualizowano wrzesień 21, 2026

Koszt zewnętrznego wyświetlacza LED: co tak naprawdę można kupić za metr kwadratowy

A per-square-metre price for an outdoor LED display is meaningless without the spec behind it — two suppliers can quote the same size and differ by a factor of five, and both be right. This guide breaks down the seven variables that actually move the number, so you can compare quotes on equal terms instead

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Zespół inżynierów DOIT VISION

15 głównych inżynierów · Shenzhen, Chiny Ostatnia recenzja:

September 21, 2026

A per-square-metre price for an na zewnątrz wyświetlacz LED is meaningless without the spec behind it — two suppliers can quote the same size and differ by a factor of five, and both be right. This guide breaks down the seven variables that actually move the number, so you can compare quotes on equal terms instead of chasing the lowest headline figure.

Outdoor LED display cost composition breakdown showing pixel pitch brightness IP rating and control system variables

Na wynos
  • A per-square-metre price without a spec is a number, not a quote. Seven variables — pitch, cabinet, brightness, IP, common cathode, control system, certification — move it by 5×.
  • Pixel pitch is the single largest cost driver: halving the pitch roughly quadruples the LED count per square metre.
  • The quoted hardware price is only part of the total — processing, structure, installation and spare parts often add 30–50% on top.
  • Cheap quotes usually cut cost in the parts you cannot see on the datasheet: power supplies, connectors, and thermal design.

01 — The Headline Problem

Why Two “Same-Size” Quotes Can Differ by Five Times

Comparison of two outdoor LED display quotes showing seven spec variables that determine per square meter price

Ask ten suppliers for the price of a 50-square-metre outdoor LED display and you will get answers spanning a wide range — and none of them will be wrong. The reason is that “outdoor LED display” is not one product. It is a family of products whose cost is dominated by a handful of engineering choices that the headline “per square metre” number hides.

A P4 premium facade screen with IP65 front-and-rear, a 6,500-nit common-cathode drive and a Brompton control system is a different machine from a P10 budget panel with IP65 front-only and a generic receiving card. Both are “outdoor LED displays.” Both are quoted per square metre. Comparing them on price alone is comparing two different products.

Before you compare two prices, make sure you are comparing two specifications. The variables below are the real cost drivers — get them identical, and the price difference becomes meaningful.

02 — What Moves the Number

The Seven Variables That Set an Outdoor LED Price

These are the seven line items that determine what a square metre of outdoor LED actually costs. When a quote looks surprisingly cheap, one of these has almost always been quietly downgraded.

Zmienna How It Moves Cost
1 · Pixel pitch The largest driver. Finer pitch = more LEDs, more receiving cards, more processing. Halving pitch roughly quadruples LED count.
2 · Cabinet design Material (aluminium vs steel), casting quality, and the 1m vs 960mm format. Premium cabinets machine flatter and seal better.
3 · Brightness class Higher nits means higher-grade LEDs and larger power supplies. A 6,500-nit direct-sun panel costs more than a 3,500-nit canopy panel.
4 · IP rating (front + rear) Rear-only IP40 is far cheaper to make than IP65 on both faces. This is the most common place cheap quotes cut.
5 · Common cathode An optional drive technology that cuts power and heat. Costs more upfront, pays back in energy and lifespan in hot climates.
6 · Control system Novastar, Colorlight, Linsn or Brompton — receiving cards and processors differ in price and capability. Generic cards cut cost and consistency.
7 · Certification CE, EMC, and RoHS carry real test and compliance cost (Square 1000/960 also CB). Uncertified or self-declared panels are cheaper because they skipped it. No DOIT VISION series carries product-level FCC, UL, or ETL.
The Right Way to Read a Quote

For each supplier, pin down these seven items to the exact SKU. Only then is the per-square-metre price comparable. A quote that lists “outdoor LED, 50sqm” with no pitch, no IP face rating, and no control system is not a quote — it is an opening number designed to be revised upward later.

03 — The Hidden Half

Hardware Is Not the Total Cost of Ownership

The per-square-metre cabinet price is only part of what you will actually spend. Four items routinely add 30–50% on top of the hardware, and a supplier who quotes only the cabinets is leaving them out of the picture on purpose.

Przetwórstwo

Receiving cards and the video processor scale with pixel count, not just screen size. Finer pitch means more processing budget.

Structure

Steel framework, foundations and mounting are local costs that vary by site and load. We supply the drawings; a local engineer builds the frame.

instalacja sprzętu

Crew, lifts, and commissioning. US orders ship through a distribution partner that includes on-site installation.

Części zamienne

DOOH operators should hold 2–3% of screen area in spare modules to cover field replacements between reorder cycles.

The useful comparison metric is therefore total cost of ownership over the screen’s life — hardware plus processing, structure, installation, energy and spares — not the cabinet price per square metre. A panel that costs 10% more upfront but draws 30% less power and lasts five years longer is the cheaper screen.

04 — The Invisible Cut

Where Cheap Quotes Cut Cost — and You Can’t See It

Every manufacturer can hit a lower price. The question is what they give up to get there. In outdoor LED, the cuts are concentrated in exactly the components you cannot verify from a photo or a spec sheet:

  • Zasilacze. A branded Mean Well or Delta supply costs more than a generic equivalent and lasts years longer. It is the single most failure-prone component in a hot outdoor cabinet.
  • Złącza. Gold-plated, IP67-sealed connectors cost more than unplated generic ones — and survive years of weather instead of corroding in the first season.
  • Thermal design. Proper heat-sinking and ventilation cost money. A sealed box with no thermal path is cheaper to make and fails faster in direct sun.
  • LED binning. Tightly binned LEDs cost more and keep colours uniform across a wall. Loose binning shows as visible colour patchiness on a large screen.

The cheapest quote is not the one that saves you money — it is the one that moves the cost into the future, as field failures and replacement panels. Ask what power supply, connector and LED bin are inside, and the price difference usually explains itself.

05 — Apples to Apples

A Five-Point Checklist for Comparing Quotes Fairly

Send every supplier the same specification request, and the price difference becomes genuinely informative. Here is the checklist to hand them:

  1. Exact pixel pitch and screen size?
    P10 50sqm and P4 50sqm are different products. Fix both numbers before comparing.
  2. Brightness class and IP rating on both faces?
    Require the nits and the front AND rear IP rating in writing.
  3. Control system and receiving cards?
    Novastar, Colorlight, Linsn or Brompton — name the brand and model.
  4. Power supply and connector brands?
    These two components determine lifespan. Ask for the exact brand.
  5. Certifications and compliance documents?
    CE, EMC, RoHS (CB on Square 1000/960) — ask for the certificates, not the claim. No product-level FCC, UL, or ETL.

For more on reading the underlying numbers in any LED quote, see our guide to the seven hidden numbers on a quote.

06 — Stop Guessing

Send a Spec, Get a Real Number

A per-square-metre price is only useful once the spec is fixed. That is why we quote from your brief, not from a catalogue price list. Send us four things and an engineer returns a line-itemed preliminary price with every one of the seven variables stated:

  • Screen size (width × height in metres)
  • Closest viewing distance (sets the pitch)
  • Facing direction and city (sets the brightness)
  • Any certification or control-system requirement
Przejrzyste ceny, żadnych niespodzianek

We publish our spec assumptions with every quote — pitch, brightness, IP faces, control system and certification — so you can compare it against any other supplier line by line. That transparency is the only way a per-square-metre number means anything.

Before you brief, read how piksela oraz common cathode flow into the final number, or start from the outdoor LED display hub.

Want a per-square-metre price that means something?

Send your size, viewing distance, facing and city. An engineer returns a line-itemed quote with every spec variable stated — no hidden cuts.

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Producent
WIZJA DOITA
Założony
2013, Shenzhen, Chiny
Obsługiwane kraje
55 +
Inżynierowie główni
15 w domu
Wielkość drużyny
60 (siedziba główna w Shenzhen)
Doświadczenie w Branży
19 lat (Kris Liang)
Dane Techniczne
CE, EMC, RoHS; Square 1000/960 also CB. No product-level FCC, UL, or ETL
Systemy sterowania
NovaStar, Brompton Tessera, Colorlight, Linsn
Główny temat
Outdoor LED Display Cost · Price Composition · Per Square Metre
Typ zawartości
Buying Guide / Outdoor LED Article
Recenzent treści
Kris Liang, współzałożyciel, 19 lat doświadczenia w inżynierii LED
Ostatnio przeglądane
Sierpień 2026
Cost Variables Covered
Pixel Pitch, Cabinet Design, Brightness, IP Rating, Common Cathode, Control System, Certification
Produkty zewnętrzne
Square 960 P4–P10, Square 1000 P2.97–P10.41, FO Series P1.2–P2.5
Zastosowania
Roadside Billboards, Building Facades, DOOH Networks
FAQ

There is no single number — a per-square-metre price is meaningless without the spec. Pixel pitch, cabinet design, brightness, IP rating, common cathode, control system and certification move the price by up to five times between otherwise "same-size" quotes. Pin those seven variables to an exact SKU before comparing any two prices.

Because "outdoor LED display" is not one product. A P4 premium facade with IP65 front-and-rear, a 6,500-nit common-cathode drive and a Brompton system is a different machine from a P10 budget panel with IP65 front-only and a generic card. The difference is in the engineering choices the headline number hides — not in supplier markup.

Pixel pitch is the single largest driver. Finer pitch means more LEDs per square metre — halving the pitch roughly quadruples the LED count — plus more receiving cards and a higher-spec processor. That is why the correct pitch is the coarsest one that still resolves at your minimum viewing distance, not the finest you can afford.

No. Processing, steel structure, installation and spare parts routinely add 30–50% on top of the cabinet price. A supplier who quotes only the cabinets is leaving those out on purpose. The useful metric is total cost of ownership over the screen's life, not the price per square metre of hardware.

In the components you cannot verify from a photo: unbranded power supplies, unplated connectors, minimal thermal design and loosely binned LEDs. The power supply is the most failure-prone component in a hot outdoor cabinet, so a cheap supply is a future field failure. Ask the brand for the supply, connector and LED bin, and the price difference explains itself.

Send both suppliers the same five-point request: exact pitch and size, brightness and front-and-rear IP rating, control system and receiving-card brand, power supply and connector brand, and certification documents. Only when those are identical does the price difference become meaningful.

CE, FCC and RoHS at minimum — and ask for the actual certificates, not just the claim. Certification carries real test and compliance cost, so an uncertified or self-declared panel is cheaper precisely because it skipped it. DOIT VISION holds CE, FCC, RoHS, CB and ISO 9001 company-wide.

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Producent
WIZJA DOITA
Założony
2013, Shenzhen, Chiny
Centrala
Shenzhen, Guangdong, Chiny
Dane Techniczne
CE, FCC, RoHS, CB, ISO 9001
Oficjalna strona internetowa
https://www.doitvision.com/